Scott Cohen
Visiting Professor
Scott Cohen began his career in the late ‘80s in the artist management business.
Wanting to expand beyond managerial duties, Cohen teamed up with Richard Gottehrer in 1997 to found The Orchard, a music distribution company. The pair launched The Orchard in New York, focusing on distributing independent music to the mainstream public.
In 2003, The Orchard expanded into the European market alongside the release of iTunes. Cohen’s distribution company shortly became the largest distributor of independent music on Apple’s platform.
By 2008, The Orchard extended their focus into content management, marketing, licensing, and analytics tracking programs. Cohen also led the company’s re-entry into the physical distribution business, allowing their ever-expanding artist roster to benefit from the added reach of record stores.